1. Defining the marketing concept 2. The history of the marketing concept  3. The benefits of the marketing concept  4. The key components of the marketing concept  5. How the marketing concept can be applied to businesses  6. The challenges of impl…

CBS MarketWatch is a leading provider of real-time financial market news and analysis. With a team of experienced journalists and analysts, CBS MarketWatch offers breaking news, in-depth analysis, and original research across a range of topics inclu…

As mentioned earlier, a commercial market is an organization, company, or entity that acquires products and services for use in producing other services and products. This includes goods delivered, sold, or rented to others. Major players in the c…

B2C marketing is the marketing of goods or services to individual consumers for their personal use. Common objectives of B2C marketing  Some common objectives of B2C marketing include raising awareness about a product or service, increasing sales…

Affiliate marketing is a performance-based marketing model in which a company compensates an affiliate for driving traffic to the company's website. The affiliate is typically compensated based on the number of visitors or customers generated b…

What is B2B Marketing? B2B marketing is the marketing of products or services to other businesses or organizations.  B2B companies often deal with far more complicated sales cycles and they sell products and services that require a higher level of…

What is the definition of Inbound Marketing? Is it a new phenomenon, or has it always existed? What does this mean for your company? Inbound marketing is a technique that relies on useful information to attract customers rather than merely on…